Tuesday, July 22, 2008

REMEMBERING PAT TOBIN: Public Relations Icon Loses her battle with cancer

This week we will be celebrating folks who have made a difference in the LGBT community and yet we will also be celebrating a wonderful woman who made an everlasting impact on the world of Public Relations when we say so long to Pat Tobin at her services later in the week. Many people come in and out of our lives, but its the lasting impression they leave behind, this week we celebrate those footprints many leaders continue to pave on history. Michelle Bart, Helping Heroes Productions
KNBC-TVLOS ANGELES - Longtime Los Angeles-area public relations executive Pat Tobin, co-founder of the National Black Public Relations Society, died Tuesday at age 65. Tobin, who had been battling colon cancer, died at Cedars-Sinai Medical Center.
Tobin worked in public relations for 25 years, representing clients such as director Spike Lee, attorney Johnnie Cochran, Wells Fargo and the Los Angeles chapter of the National Association for the Advancement of Colored People. She worked on behalf of the Toyota Corp. for 20 years, spearheading its outreach in minority communities.
She founded Tobin & Associates, one of the nation's most prominent minority, female-owned public relations firms. She was most known for working on projects that focused on minorities, women and youth.

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